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Branding, Graphic Design

Logo Design Let's Get The Foundations Right

A logo isn’t decoration. It’s your brand’s first statement — your handshake before a word is spoken. At RAFiott, logo design is about creating something distinctive, clear, and built for longevity. No templates, no shortcuts — just one-of-a-kind logos crafted for businesses across Malta and beyond.With over a decade of experience working with startups, NGOs, family-run businesses and international franchises, I design logos that help brands in Malta stand out and stay memorable.

ideal for: Brands & Projects

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Why Your Logo Matters

In a market like Malta, where businesses thrive on personal reputation, trust, and visibility — your logo plays a critical role in how your audience perceives you.

1. Initial Consultation

Logo Design Process

1. Initial Consultation

We’ll begin with an in-depth discussion about your business, audience, and vision. This step is crucial for understanding your brand’s values, tone, and long-term goals. I’ll ask questions that help me get to the heart of what makes your business special, and how we can reflect that in a logo that speaks to your audience.

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2. Research & Strategy

Logo Design Process

2. Research & Strategy

Once I’ve gathered insights from our consultation, I’ll dive into research. I analyze your industry, competitors, and market trends to ensure your logo doesn’t just look great but also stands out and resonates within your sector. The goal is to craft a logo that is both relevant and unique, positioning your brand for success in its marketplace.

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3. Concept Creation

Logo Design Process

3. Concept Creation

With research in hand, I start sketching and conceptualizing multiple logo ideas that capture your brand’s essence. Whether your brand needs something minimalist or bold, modern or classic, these initial concepts will explore a variety of directions. I’ll present several options for your feedback, ensuring there’s a creative path that resonates with your vision.

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4. Design & Refinement

Logo Design Process

4. Design & Refinement

Once we have a direction you love, I’ll work with you to refine the logo. From adjusting color schemes to tweaking typography or symbol details, this stage is all about polishing the concept until it’s a perfect fit. Your input is key in this collaborative process, and I ensure that every design decision aligns with your brand’s story and goals.

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Logo Design Process

5. Final Delivery

After the design is finalized, I prepare and deliver your logo in multiple formats (vector, PNG, JPEG, etc.) to ensure versatility across various mediums. Whether you need your logo for web, print, social media, or signage, I’ll make sure you have the right files to maintain consistency and quality in every use. Additionally, if requested, I can provide a complete brand guideline document that outlines how to use your logo and accompanying visual elements for a cohesive brand presence.

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